Shampoo (196)

Ogx Shampoo, Thick & Full +, Biotin & Collagen, 13 Fluid ounce, $10.49

Shampoo, Thick & Full +, Biotin & Collagen

Head & Shoulders Head & Shoulders 2 in 1 Dandruff Shampoo and Conditioner, Dry Scalp Care 12.5 oz, 12.5 Ounce, $7.99

Ignite your senses and feel it working with every wash. Brought to you by the #1 dermatologist-recommended brand in America, Head and Shoulders Dry Scalp Care 2-in-1, is your shower essential that is Clinically proven to relieve dry, itchy scalp+ and protect against flakes, itch,+ oil^ and dryness. Head and Shoulders Dry Scalp Care 2-in-1 anti-dandruff shampoo and conditioner works 7 surface layers deep to ensure that your scalp feels clean and healthy, and leaves you with locks that shine. Featuring fragrant notes of almond oil, Dry Scalp Care 2-in-1 cleans and conditions hair at once for an improved shower experience that results in luscious, that's up to 100% flake-free.*Our unique formula, with zinc pyrithione, delivers multiple benefits:Fights drynessCalms itching+Relieves irritation+Reduces redness+Controls oiliness^Removes flakes+^* visible flakes; with regular use** based on volume of sales+ associated with dandruff^ washes away oil and flakes

Alberto VO5 Shampoo, Clarifying, Kiwi Lime Squeeze, 15 Fluid ounce, $2.29

Bonus size 20% more vs 12.5 fl oz. Removes dulling residue. +5 vitamins & oils. Paraben free. Silicone free. +5 Vitamins & Oils: Vitamin E. Biotin. Vitamin C. Vitamin B5. Vitamin B3. Sunflower oil. Almond oil. Mango oil. Chamomile oil. Rosemary oil. Alberto VO5 has a unique formula that leaves hair looking vibrant and beautiful. That's the secret of VO5! Recyclable where facilities exist. This product is not tested on animals.

Head & Shoulders Soothing Relief 2 in 1 Aloe Vera Dandruff Shampoo + Conditioner, 12.5 Fluid ounce, $8.29

Soothing Relief 2 in 1 Aloe Vera Dandruff Shampoo + Conditioner

Dove Men+Care 2 in 1 Shampoo and Conditioner, 12 Ounce, $6.79

Dove Men+Care Fortifying 2 in 1 Shampoo and Conditioner makes hair stronger and more resilient so that men can pursue their active lifestyles. This shampoo for men is designed specifically for those that want fresh clean hair and have a concern about hair loss. It deeply cleans and invigorates hair with a refreshing effect, and is infused with caffeine + menthol. It helps strengthen hair, leaving it visibly healthy, thicker and resilient, with a dual 2-in-1 formula that functions as a shampoo and conditioner so that it cleanses and conditions hair simultaneously. This 2-in-1 consolidates your shower routine to keep up with men’s active lifestyles and everyday activities that can weaken hair, making it more prone to hair fall from breakage and cause concern about hair loss. This shampoo and conditioner system is available in the following sizes: 12 oz, 25.4 oz, 40 oz, and 3 oz. Great hair doesn’t stop in the shower! Complete your hair care regimen after using 2 in 1 shampoo and get great more resilient hair with the Dove Men + Care Sculpting Paste for a natural look, Defining Pomade for a sleek and polished finish, or Control Gel for all-day hold. Use it with the entire line of Dove Men + Care products for the perfect grooming regimen, such as Dove Men + Care Extra Fresh Body Wash and Dove Men + Care Dry Spray Antiperspirant.

Pantene Pantene Pantene Daily Moisture Renewal 72 HR Lush Moisture Shampoo, 12 Fluid ounce, $5.99

GENTLY CLEANSES & DEEPLY HYDRATES. Parched hair? Don't let your conditioner do all the heavy lifting! Gently cleanse and hydrate your strands with a dose of added moisture. Our Daily Moisture Renewal Shampoo provides a nutrient-rich lather that penetrates deep into hair to deliver 2X the moisture needed to hydrate and replenish dry hair. Get a burst of hydration with every wash as our moisturizing shampoo works to gently remove buildup and prime hair for optimal softness from root to tip. Our new and improved formula offers 72-hour lush moisture and two times the pro-vitamins for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Moisturizing lipids absorb into each strand to rebuild and restore hair with moisture while a powerful antioxidant goes deep into hair's core to protect existing bonds by reducing free radical damage. Enjoy hydrated hair that's touchably soft and smells like an indulgent blend of creamy berries. Crafted to cleanse all hair types and is gentle enough for use on permed or color-treated hair. Free of parabens and colorants for no harsh stripping. HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness. For best results, continue with the Daily Moisture Renewal 72 HR Intense Moisture Conditioner.

Dove Men + Care Shampoo + Conditioner, 2 in 1, Fresh + Clean, 25.4 Fluid ounce, $11.49

Shampoo + Conditioner, 2 in 1, Fresh + Clean

Suave Essentials Daily Clarifying, 22.5 Ounce, $2.69

The Suave Essentials Daily Clarifying Shampoo has been specially made with a gentle formula to bring out the best in your hair. This pH-balanced deep-cleansing shampoo brings out the natural beauty of your hair and revitalizes it by removing residue without stripping moisture. The formula also has a fresh, long-lasting fragrance. You'll love the way the Suave Essentials Daily Clarifying shampoo enhances your hair's natural beauty. Achieve the best results possible from this shampoo by pairing it with the Suave Daily Clarifying Conditioner, a combination that delivers 2x more moisture to your hair vs non conditioning shampoo. The fresh fragrance will leave your hair with a subtle, lingering scent after washing. Suave Essentials shampoo and conditioner hair care products have a variety of options to suit everyone. Discover all the fragrances of Suave Essentials that will turn your shower into a floral escape or a tropical getaway. At Suave, we have been helping America live beautifully since 1937. We believe everyone deserves access to beauty that sparks happiness for your hair, body, and soul. Since the 1940s, we have been developing products with safe, high-quality ingredients designed to bring joy to you and your entire family as you use them every day. This is why, today, you can still find us in 1 out of 2 US households (and counting). Whatever are you and your families’ haircare, skin care or hygiene needs, you can have complete confidence that Suave products will help you boost your mind, body and spirit while adhering to the highest global safety and quality standards. Globally, Suave does not test on animals and is certified Cruelty-Free by PETA.

Pert Shampoo + Conditioner, 2 in 1, Complete, 13.5 Fluid ounce, $4.29

Shampoo + Conditioner, 2 in 1, Complete

Head & Shoulders Head & Shoulders 2 in 1 Dandruff Shampoo and Conditioner, Dry Scalp Care 20.7 oz, 20.7 Ounce, $10.99

Ignite your senses and feel it working with every wash. Head and Shoulders' unique formula works 7 surface layers deep in your scalp to help stop dandruff at its source and maintain healthy hair. Brought to you by the #1 dermatologist-recommended brand, Head and Shoulders Dry Scalp Care Shampoo provides fast relief from irritating symptoms including dryness, itch,+ flakes and oil^ to ensure that your scalp feels healthy, and your locks are up to 100% flake-free.* Infused with fragrant notes of almond oil, Dry Scalp Care Shampoo restores your scalp's natural moisture with an anti-dandruff formula designed especially for dry scalp treatment to give you a soothing, clean feel and healthy, vibrant look you'll love.Our unique formula, with zinc pyrithione, delivers multiple benefits:Fights drynessCalms itching+Relieves irritation+Reduces redness+Controls oiliness^Removes flakes^* visible flakes; with regular use** based on volume of sales+ associated with dandruff^ washes away oil and flakes

Selsun Blue Shampoo, Medicated, 11 Fluid ounce, $11.49

Shampoo, Medicated

Pantene Pantene Daily Moisture Renewal 72 HR Lush Moisture Shampoo, 23.6 Ounce, $10.29

GENTLY CLEANSES & DEEPLY HYDRATES. Parched hair? Don't let your conditioner do all the heavy lifting! Gently cleanse and hydrate your strands with a dose of added moisture. Our Daily Moisture Renewal Shampoo provides a nutrient-rich lather that penetrates deep into hair to deliver 2X the moisture needed to hydrate and replenish dry hair. Get a burst of hydration with every wash as our moisturizing shampoo works to gently remove buildup and prime hair for optimal softness from root to tip. Our new and improved formula offers 72-hour lush moisture and two times the pro-vitamins for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Moisturizing lipids absorb into each strand to rebuild and restore hair with moisture while a powerful antioxidant goes deep into hair's core to protect existing bonds by reducing free radical damage. Enjoy hydrated hair that's touchably soft and smells like an indulgent blend of creamy berries. Crafted to cleanse all hair types and is gentle enough for use on permed or color-treated hair. Free of parabens and colorants for no harsh stripping. HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness. For best results, continue with the Daily Moisture Renewal 72 HR Intense Moisture Conditioner.

Pantene Pantene Classic Clean 2-in-1 Shampoo & Conditioner, 23.6 Fluid ounce, $10.29

CLEANSES AND REFRESHES HAIR WITH EVERY WASH. Cleanse, hydrate, and strengthen hair in one simple step. This gentle, science-backed formula is as efficient as it is luxurious, leaving your hair feeling cleansed and refreshed hair without weighing it down. Transform dull, lifeless strands into soft, manageable tresses that look shiny and stay nourished for days. Our new and improved formula offers 72-hour nourishment and two times the breakage protection for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Crafted to cleanse and condition all hair types. Gentle enough for use on permed or color-treated hair. Contains no parabens or colorants for gentle nourishment. Perfumed with a vibrant floral scent that lingers on your stands. HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Tip: Repeat these steps if you're going multiple days between washes for lasting freshness.

TRESemmé Silky & Smooth Shampoo Silky & Smooth, 28 Fluid ounce, $7.49

Discover the secret to smooth hair with TRESemmé Silky Smooth Shampoo, designed to intensely moisturizes to tame frizz & flyaways leaving hair soft and smooth. Our advanced formula, infused with an Argan Oil blend works from the first wash to provide heat protection that starts in the shower. Silky Smooth Shampoo is free from parabens, mineral oil, and DMDM hydantoin and is Certified Cruelty-Free by PETA to ensure your hair receives the best possible care without compromising on quality. To achieve the best results, start with Silky Smooth Shampoo and Conditioner and follow with TRESemmé Protecting Heat Styling Spray for additional heat up to 450 degrees so you can heat style with confidence. Lock in your style and moisture with our Extra Hold Hairspray, providing all-day hold and frizz control. For over 70 years, TRESemmé has been committed to democratizing salon trends, making salon-quality products accessible to everyone, every day. You can count on TRESemmé for trend-inspired, professional-grade products designed to maximize ooh la la in the everyday. So as you navigate your styling journey, we’ll be here to help you style your hair (and life) your way.

Head & Shoulders Dandruff Shampoo, Green Apple, 12.5 oz, 12.5 Ounce, $7.99

Brought to you by the #1 dermatologist-recommended brand, Head and Shoulders Green Apple Shampoo provides proven protection against flakes, itch,+ oil^ and dryness to give you shiny, vibrant hair and a healthy scalp. Head and Shoulders' unique formula works 7 surface layers deep in your scalp to help stop dandruff at its source and maintain healthy hair. Your scalp can come under attack from heat, sweat, pollution and stress, which can aggravate dandruff, but refreshing Green Apple Shampoo nourishes your hair and scalp with restorative moisture for a clean feel and healthy, hydrated scalp. Ignite your senses and feel it working with every wash as you lather up for a luxurious shower experience with thelong-lasting scent of green apple and power of Head and Shoulders anti-dandruff shampoo.Our unique formula, with zinc pyrithione, delivers multiple benefits:Fights drynessCalms itching+Relieves irritation+Reduces redness+Controls oiliness^Removes flakes+^* visible flakes; with regular use** based on volume of sales+ associated with dandruff^ washes away oil and flakes

Head & Shoulders Head & Shoulders Dandruff Shampoo, Classic Clean, 12.5 oz, 12.5 Ounce, $7.99

Ignite your senses and feel it working with every wash. Head and Shoulders' unique formula works 7 surface layers deep in your scalp to help stop dandruff at its source and maintain healthy hair. Brought to you by the #1 dermatologist-recommended brand, Head and Shoulders Classic Clean Shampoo provides proven protection from flakes, itch,+ oil^ and dryness with regular use to ensure that your scalp is at its best and your locks are up to 100% flake-free.* Featuring a light, clean scent and pH-balanced formula, this anti-dandruff shampoo cleans, protects and moisturizes hair for a fresh feeling and vibrant look.Our unique formula, with zinc pyrithione, delivers multiple benefits:Fights drynessCalms itching+Relieves irritation+Reduces redness+Controls oiliness^Removes flakes+^* visible flakes; with regular use** based on volume of sales+ associated with dandruff^ washes away oil and flakes

Fructis Sleek & Shine Shampoo, Fortifying, 12.5 Ounce, $8.99

Frizzy, dry, unmanageable hair. With Argan oil from Morocco. With active fruit protein. New. Up to 3 day sleek. Proven strength system. Hair is almost entirely made up of protein, which gives hair its strength. All new, paraben-free Fructis formula with Active Fruit Protein, an exclusive combination of citrus protein, Vitamins B3 & B6, fruit & plant-derived extracts and strengthening conditioners, are designed for healthier, stronger hair. Sleek & Shine up to 3 day sleek with shampoo conditioner & leave-in cream. Sleek & Shine with fairly sustainably sourced argan oil from Morocco soaks into frizzy, dry hair to smooth each strand. Long lasting frizz control even in 97% humidity. Fructis Cares: Paraben-free formula gentle for everyday use; Vegan formula: no animal derived ingredients or byproducts; Bottle made of recyclable PET plastic with 50% post-consumer recycled waste; Produced in a facility committed to sustainability. Our zero-landfill site recovered 95% of its waste in 2015; Partnered with TerraCycle to keep beauty products out of landfills. Learn more at garnierUSA.com/green. www.garnierUSA.com. 1-800-4Garnier (1-800-442-7643). SmartLabel: Scan for product information. Please recycle this bottle to help decrease landfill waste. Made in USA and/or imported ingredients.

Pantene Pantene Pantene Sheer Volume 72 HR Fullness Shampoo, 12 Fluid ounce, $5.99

CLEANSES & VOLUMIZES. Give your hair the ultimate boost. Pantene Pro-V Sheer Volume Shampoo is designed to give your hair the lift and fullness it craves. It hydrates while it lifts to ensure your hair looks healthy and ready for head-turning styling. Gently cleanses hair to remove buildup and reveal noticeable volume, lift, and control when styled. Pair with Volume & Body Conditioner and Volume Body Boosting Mousse for 72-hour fullness and unbelievable body. Our new and improved silicone-free formula offers 72-hour fullness and two times the pro-vitamins for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Lift your spirits and your follicles with the scent of creamy berries. Perfect for use on fine or thin hair. Crafted to cleanse all hair types and is gentle enough for use on permed or color-treated hair. Free of parabens and colorants for no harsh stripping. HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness. For best results, continue with the Sheer Volume 72 HR Fullness Conditioner for root-lifting volume.

Suave Professionals Shampoo, Moisturizing, Almond + Shea Butter, 12.6 Ounce, $4.99

With 100% natural almond + shea butter. For dry, damaged hair. Salon proven. To moisture as well as Aveda Dry Remedy. Salon quality hair care system proven to moisturize your hair as well as Aveda Dry Remedy shampoo and conditioner. This moisturizing shampoo is infused with 100% natural almond & shea butter, which are known for their rich emollients. It replenishes as it cleanses leavening your hair well-nourished & beautiful. Did you know that depending on where you live, a family of 3 can save up to $150 on utilities and 4600 gallons of water per year by shortening each shower by 2 minutes?? turn off the tap. Helping America live beautifully since 1937. Questions or Comments: Visit www.suave.com or call 1-800-782-8301. We care. Bottle made with 25% post-consumer recycled content. Please recycle. Made in USA.

Wild Harvest Shampoo, Fragrance Free, 16 Fluid ounce, $4.99

Shampoo, Fragrance Free

Alberto VO5 Shampoo, Revitalizing, Ocean Refresh, Bonus Size, 15 Fluid ounce, $2.29

20% more vs. 12.5 fl oz. Renew and refresh. Power of five. Five oils. Five vitamins. Vitamin E. Biotin. Vitamin C. Vitamin B5. Vitamin B3. Sunflower oil. Almond oil. Mango oil. Chamomile oil. Rosemary oil. Alberto VO5 has a unique formula that leaves hair looking vibrant and beautiful. That's the secret of VO5! Recyclable where facilities exist. This product is not tested on animals.

Selsun Blue Shampoo, Naturals, Itchy Dry Scalp, 11 Fluid ounce, $11.49

Shampoo, Naturals, Itchy Dry Scalp

Head & Shoulders Head & Shoulders Dandruff Shampoo, Classic Clean, 20.7 oz, 20.7 Ounce, $10.99

Ignite your senses and feel it working with every wash. Head and Shoulders' unique formula works 7 surface layers deep in your scalp to help stop dandruff at its source and maintain healthy hair. Brought to you by the #1 dermatologist-recommended brand, Head and Shoulders Classic Clean Shampoo provides proven protection from flakes, itch,+ oil^ and dryness with regular use to ensure that your scalp is at its best and your locks are up to 100% flake-free.* Featuring a light, clean scent and pH-balanced formula, this anti-dandruff shampoo cleans, protects and moisturizes hair for a fresh feeling and vibrant look.Our unique formula, with zinc pyrithione, delivers multiple benefits:Fights drynessCalms itching+Relieves irritation+Reduces redness+Controls oiliness^Removes flakes+^* visible flakes; with regular use** based on volume of sales+ associated with dandruff^ washes away oil and flakes

Pantene Nutrient Blends Pantene Nutrient Blends Miracle Moisture Boost Shampoo, 9.6 Fluid ounce, $9.99

GENTLY CLEANSES & SOOTHESCapture the softness of a petal and boost your hair's appeal with every gentle wash. Our sulfate-free formula infused with pro-v nutrients helps protect your delicate hair from damage. Pro-vitamin B5 along with antioxidants and rose water helps calm frizz by providing much-needed moisture to parched, dehydrated hair, leaving it looking soft, smooth, and frizz-free after each use.Our gentle formula uses 0% sulfated cleansers, silicones, parabens, mineral oil, and dyes. This moisturizing shampoo restores silky softness and tames frizz in one trustworthy formula. Enjoy the lingering scent of fresh botanicals inspired by a bouquet of soft dewy roses - intoxicating!Ideal for use on dry, frizzy hair that's in need of calming hydration. Gentle enough for all hair types including chemically treated hair.HOW TO USEMassage a palm-sized amount of product into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for a refreshing clean. Once you're finished, follow with Pantene Nutrient Blends Miracle Moisture Boost Conditioner.

Herbal Essences PurePlants Avocado Oil Shampoo, 13.5 Fluid ounce, $10.49

Looking for shampoo for your hair that's deeply nourishing yet surprisingly lightweight? Herbal Essences Sulfate Free Avocado Oil Repair Shampoo is formulated to help strengthen, repair, and prevent damage for lusciously soft and moisturized hair with a weightless feel. It contains: Avocado oil Pure aloe vera Lightweight camellia oil NO sulfates, parabens, dyes, or phthalates 96% natural origin ingredients* Meet camellia oil. Unlike other commonly used ingredients that can make hair feel heavy, camellia oil is amazingly lightweight. It mimics the natural oils found in healthy hair-the oils that our hair tends to lose when washed. That makes camellia oil one of nature's most effective yet lightweight nourishers. You'll feel the difference as it instantly soaks in, leaving you with weightlessly soft hair. With the fresh scents of sparkling citrus, green botanicals, and a hint of cedar wood, Herbal Essences Avocado Oil Repair Shampoo is made for all hair types, especially damaged hair. The plant ingredients inside are certified by the world's leading experts at Royal Botanic Gardens, Kew. And of course, it's Certified PETA Cruelty-Free. 1.Apply generously to wet hair 2.Lather and rinse 3. Repeat if you're going multiple days between washes for an enjoyable refresh and clean.4.For best results, follow with the matching Herbal Essences Sulfate Free Avocado Oil Repair Conditioner Our NEW plant-inspired bottles are: Made with 25% less plastic (13.5 oz/400 mL bottles vs. Herbal Essences Smooth Rose Hips 13.5 oz/400 mL, g/mL) The raised dots and lines at the front of the bottles are designed to help consumers with low vision differentiate our shampoos from conditioners. *Natural source ingredients with limited processing and purified water. After processing, natural source ingredients maintain ≥50% of their natural origin material.

Pantene Pantene Daily Moisture Renewal 2-in-1 Shampoo & Conditioner, 23.6 Ounce, $10.29

GENTLY CLEANSES & DEEPLY HYDRATES. Parched hair? Give your strands a burst of nourishing hydration in one simple step! Our Daily Moisture 2-in-1 formula provides a nutrient-rich lather that penetrates deep into hair to deliver 2X the moisture needed to hydrate and replenish dry hair. Get a burst of hydration with every wash as our moisturizing shampoo and conditioner combo works to gently remove buildup and hydrate parched hair to restore moisture from root to tip. Our new and improved formula offers 72-hour lush moisture and two times the pro-vitamins for luxury repair results without the luxury price tag. This nutrient-rich formula is packed with antioxidants and two times the amount of pro-vitamin B5 to help strengthen existing hair bonds and build new ones. Moisturizing lipids absorb into each strand to rebuild and restore hair with moisture while a powerful antioxidant goes deep into hair's core to protect existing bonds by reducing free radical damage. Enjoy hydrated hair that's touchably soft and smells like an indulgent blend of creamy berries. Crafted to cleanse and condition all hair types and is gentle enough for use on permed or color-treated hair. Free of parabens and colorants for no harsh stripping. HOW TO USE: Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness.

Ogx Shampoo, Renewing + Argan Oil of Morocco, 13 Fluid ounce, $10.49

Shampoo, Renewing + Argan Oil of Morocco

EverPure Shampoo, Sulfate-Free, Iris, Blonde, 8.5 Fluid ounce, $10.99

Paraben free. Sulfate-free color care system. Brightens blonde. Caring & UV filter. No harsh salts. 100% Free of sulfates. Results: EverPure Blonde system with iris gently cleanses and balances blonde hair, neutralizes brassiness and deeply hydrates over-processed hair for pure shine and a soft, luxurious touch - all while being gentle on color. Formula: Color-treated hair requires special care. EverPure formulas are 100% free of sulfates, no harsh surfactants and harsh salts and are always gentle on colored hair. Fragrance: Experience a purely sensorial lush, luxurious lather and a fresh aromatic fragrance that blooms. This scent features notes of violet and thyme. Our purest respect for your hair. Because you're worth it. Dye free.

Ogx Shampoo, Coconut Milk, Nourishing +, 13 Fluid ounce, $10.49

Shampoo, Coconut Milk, Nourishing +

Dove Damage Therapy Shampoo Intensive Repair, 12 Fluid ounce, $8.99

Feel fearless. Feel reborn. Feel free to live beautifully, every day, no matter how you style your hair. Now every time you color, bleach, straighten or blow-dry your hair, Dove Intensive Repair Advanced Damage Therapy hair shampoo will literally restore it with every wash - hair is reborn 10x stronger.* *when using SH/CD or SH/Mask vs. non-conditioning shampoo This Dove Shampoo is the first step in our 4-step Intensive Repair regimen. Shampoo to restore hair, Dove Conditioner to repair hair; a weekly Mask for hair renewal and a hair serum to re-shield and style. Enriched with Glutamic Amino Serum, a key amino acid found in hair, this shampoo for damaged hair works at a molecular level to strengthen the hair’s structure. So there is no need to stress about damage, and you can feel good about your new look and new you. That’s why our Intensive Repair range* with Bio-Protein Care technology is designed to regenerate hair strength and refill it with 1 trillion strength protein builders with every wash. This hair repair breakthrough is backed by 10 years of research, to help stop 98% of visible hair damage* Dove Intensive Repair hair products are ideal for damaged hair that needs extra care, leaving it soft, manageable and protected against future hair breakage. Just apply this hair repair shampoo onto wet hair, lather and rinse before using the Dove Intensive Repair hair conditioner. Use together with the Dove Intensive Repair hair mask as a hair treatment for dry damaged hair once a week. As always, Dove hair products are vegan and PETA approved, meaning it’s not tested on animals globally. Discover hair freedom and free yourself from the worry of hair damage - embracing a new dawn of hair possibilities now. *Due to breakage system vs. non-conditioning shampoo *shampoo, conditioner/mask & serum