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Superior Preference Permanent Color, Warmer, Golden Blonde 8G, 1 Each, $16.29
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience Preference, our true gold standard of beautiful color and shine. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme conditioner formulated with golden camelina oil, antioxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. This Kit Contains: Color optimizing creme; Color gel; Care Supreme multi-dose conditioner (6 weekly treatments); Superior colorist gloves; Pro-precise applicator; Insert. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Because you're worth it. Made in Mexico.

Nice’n Easy Hair Color, Permanent, Lightest Golden Brown 6.5G, 1 Each, $12.49
Hair Color, Permanent, Lightest Golden Brown 6.5G

Superior Preference Permanent Haircolor, Cooler, Champagne Blonde 8-1/2A, 1 Each, $16.29
This Kit Contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. Because you're worth it. Shade Guide: 8-1/2A is a champagne blonde shade with ash tones, which will minimize red/orange tones. For optimal color results, use on your natural light blonde to light brown hair. Questions? Need shade advice? Contact the experts at L'Oreal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.

L'Oreal Magic Root Rescue Permanent Haircolor, 10 Minute, Light Brown 6, 1 Each, $9.99
10 minute root coloring kit. Permanent haircolor. 100% Gray coverage quick fix between appointments. Matches any 6. Quick precision applicator. Level 3 permanent. 1 Application. Precise root application at the part, hairline & temples for in between colorings. Only 10 minutes! just mix & color. What's Easy? The quick precision applicator makes application fast, precise, and easy. Now you can apply color only where you need it and with no mess. Magic Root Rescue: Rescue roots in between colorings! Touch-up at the first sign of new roots or gray regrowth. Get seamless permanent color in just 10 minutes. Why Choose Root Rescue? Root rescue is a permanent low ammonia color gel with built-in conditioning and an aromatic scent. Plus, the Quick Precision Applicator makes touching up roots fast and easy. What's Covered? 100% of your grays. 10 minutes is all you need. You can even color the most defiant grays. What's beautiful? No uneven touch-ups, just beautiful color from root to tip. Shade 6: Light Brown will maintain the natural tones of your hair. Suitable for roots that are one shade lighter or darker than your colored hair. This shade will match any Light Brown including: Preference 6; Excellence 6; Feria 60; Nutrisse 60; Nice 'N Easy 6/116; Colorsilk 5. Even salon color! www.lorealparisusa.com. Questions? Ask your Root Rescue Specialist toll free at 1-800-631-7358 or visit www.lorealparisusa.com for more information and to watch the Root Rescue application video. Made in Mexico.

Revlon Total Color Permanent Color, Black 10, 1 Each, $7.99
Permanent Color, Black 10

Excellence Creme Permanent Haircolor, Warmer, Medium Golden Brown 5G, 1 Each, $20.29
Level 3. Non-drip. Ceramide + pro-keratine + collagen. 100% long-lasting gray coverage. Rich, radiant color. Revitalized hair. Nothing protects better (compared to each leading competitor's top selling brand). New look. Super rich care for super rich color. Nothing Protects Better (Compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (Compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Dark blonde. Light brown to medium brown. Dark brown to darkest brown. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 weeks intensive care. Our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color crème with pro-keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5X more conditioner than the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the consumer care center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

L'Oreal Magic Root Cover Up, Medium Brown, 2 Ounce, $19.49
Temporary gray concealer spray. Seconds to Flawless Roots: No more grays. No more compromises; Quick & easy, dries in a flash; Light weight, no smudging or sticky residue when dry; Lasts 1 shampoo; Ammonia-free, peroxide-free, no synthetic dyes. Customized for medium browns. Any questions? Contact the Consumer Care Center Toll Free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in USA of US and/or imported ingredients.

Excellence Permanent Haircolor, Creme, Dark Blonde 7, 1 Each, $20.29
Level 3. Non-drip creme. Triple protection color. Ceramide + Pro-Keratine + Collagen. 100% resistant gray coverage rich, radiant color. Revitalized hair. New look. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Super rich care for super rich color. Nothing protects better (compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. If you are deciding between 2 Excellence shades, choose the lighter. Up to 8 Weeks Intensive Care: Our exclusive Triple Protection System provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color creme with Pro-Keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5x more conditioner that the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the Consumer Care Center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Superior Preference 3 Soft Black Permanent Haircolor, 1 Each, $16.29
3 Soft Black Permanent Haircolor

Excellence Permanent Color, Triple Protection, Light Ash Brown 6A, 1 Each, $20.29
Level 3. New look. Non-drip creme. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Ceramide + Pro-Keratine + collagen. 100% resistant gray coverage. Rich, radiant color. Revitalized hair. Super rich care for super rich color. Nothing Protects Better (compared to each leading competitor's top selling brand): Our exclusive triple protection system deeply cares for your hair. Infused with ceramide, Pro-Keratine complex and collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing Covers Gray Better (compared to each leading competitor's top selling brand): The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. If you are deciding between 2 Excellence shades, choose the lighter. Up to 8 Weeks Intensive Care: Our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-Color Treatment with Ceramide: Protects and primes hair for even color results. 1. Developer; 2. Color Creme with Pro-Keratine Complex: Wraps each fiber for flawless, even coverage; 3. Conditioning Treatment with Collagen: Locks in color for lasting radiance. 5X more conditioner than the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the Consumer Care Center Toll Free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Superior Preference 4R Dark Auburn Permanent Haircolor, 1 Each, $16.29
4R Dark Auburn Permanent Haircolor

Superior Preference Colorant, Rich Luminous Conditioning, Natural, Light Brown 6, 1 Each, $16.29
This Kit Contains: color optimizing creme; color gel; care supreme multi-dose conditioner (6 weekly treatments); superior colorist gloves; pro-precise applicator; insert. Fade-defying color + shine system. With shine serum. Up to 8 weeks of fade-defying color. Level 3. Permanent. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina Oil, anti-oxidant Vitamin E and UV Filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Because you're worth it. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.

Superior Preference Permanent Haircolor, Warmer, RR04 Intense Dark Red, 1 Each, $16.29
With shine serum. Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Same great shade. New look. Experience preference, our true gold standard of beautiful color and shine. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective care supreme conditioner formulated with golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. This Kit Contains: color optimizing crème; color gel; care supreme multi-dose conditioner (6 weekly treatments); superior colorist gloves; pro-precise applicator; insert. Experience preference, our true gold standard of beautiful color and shine. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective care supreme conditioner formulated with golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. This Kit Contains: color optimizing creme; color gel; care supreme multi-dose conditioner (6 weekly treatments); superior colorist cloves; pro-precise applicator; insert. Ingredients continued on the bottom. Because you're worth it. Questions? Need shade advice? Contact the experts at L’Oréal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.

Superior Preference Permanent Haircolor, with Shine Serum, Warmer, Lightest Golden Brown 6-1/2G, 1 Each, $16.29
Fade-defying color + shine system. This Kit Contains: Color Optimizing Creme; Color Gel; Care Supreme Multi-Dose Conditioner (6 Weekly Treatments); Superior Colorist Gloves; Pro-Precise Applicator; Insert. Level 3. Up to 8 weeks of fade-defying color. Rich luminous conditioning colorant. With shine serum. Up to 8 weeks of fade-defying color. Experience Preference our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina Oil, anti-oxidant Vitamin E and UV Filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won’t fade-out, turn dull or brassy. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.

Nice’n Easy Hair Color, Permanent, Dark Brown 4, 1 Each, $12.49
Hair Color, Permanent, Dark Brown 4

Nutrisse Hair Color, Permanent, Ultra Creme, Black 10, 1 Each, $13.69
Hair Color, Permanent, Ultra Creme, Black 10

Nice’n Easy Hair Color, Permanent, Dark Blonde 7, 1 Each, $12.49
Hair Color, Permanent, Dark Blonde 7

Nice’n Easy Hair Color, Permanent, Extra Light Blonde 10, 1 Each, $12.49
Hair Color, Permanent, Extra Light Blonde 10

Root Touch-Up Color Refreshing Spray, Medium Brown, 3.7 Ounce, $9.99
Color Refreshing Spray, Medium Brown

Root Touch-Up 6G Light Golden Brown Permanent Colorblend Root Touch-Up, 1 Each, $10.79
6G Light Golden Brown Permanent Colorblend Root Touch-Up

Root Touch-Up 4 Matches Dark Brown Shades Colorblend Permanent Root Touch Up, 1 Each, $10.79
4 Matches Dark Brown Shades Colorblend Permanent Root Touch Up

Root Touch-Up 7 Matches Dark Blonde Shades Permanent Colorblend Root Touch-Up, 1 Each, $10.79
7 Matches Dark Blonde Shades Permanent Colorblend Root Touch-Up

Excellence Creme Permanent Haircolor, Dark Brown 4, 1 Each, $20.29
Level 3. Ceramide + pro-keratine + collagen. 100% resistant gray coverage. Rich, radiant color. Revitalized hair. Non-drip crème. Nothing protects or covers gray (Compared to each leading competitor's top selling brand). New look. Super rich care for super rich color. Nothing Protects Better (Compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (Compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Light brown. Medium Brown to dark brown. Darkest brown to black. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 weeks intensive care. Our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color crème with pro-keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5X more conditioner than the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the consumer care center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Excellence Triple Protection Color, Light Golden Brown 6G, 1 Each, $20.29
Level 3. Permanent. Non-drip creme. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Ceramide + Pro-Keratine + collagen. 100% resistant gray coverage. Rich, radiant color. Revitalized hair. Super rich care for super rich color. Nothing protects better (compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Up to 8 weeks intensive care. Our exclusive Triple Protection System provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-Color Treatment with Ceramide: Protects and primes hair for even color results. 1. Developer. 2. Color creme with Pro-Keratine Complex: Wraps each fiber for flawless even coverage. 3. Conditioning Treatment with Collagen: Locks in color for lasting radiance. 5x more conditioner than the leading brand (Colorsilk Hair Color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact Consumer Care Center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Excellence Triple Protection Color, Medium Blonde 8, 1 Each, $20.29
Level 3. Permanent. Non-drip creme. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Ceramide + Pro-Keratine + collagen. 100% resistant gray coverage. Rich, radiant color. Revitalized hair. Super rich care for super rich color. Nothing protects better (compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Up to 8 weeks intensive care. Our exclusive Triple Protection System provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-Color Treatment with Ceramide: Protects and primes hair for even color results. 1. Developer. 2. Color creme with Pro-Keratine Complex: Wraps each fiber for flawless even coverage. 3. Conditioning Treatment with Collagen: Locks in color for lasting radiance. 5x more conditioner than the leading brand (Colorsilk Hair Color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact Consumer Care Center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Root Rescue Root Coloring Kit, 10 Minute, Medium Brown 5, 1 Each, $9.99
Level 3 permananet. New look. Matches any 5. 100% gray coverage. Quick fix between appointments. Rescue roots in between coloring! Touch up at the first sign of new roots or gray regrowth. Get seamless permanent color in just 10 minutes. Why choose root rescue? Root rescue is a permanent low ammonia color gel with built-in conditioning and an aromatic scent. Plus, the Quick Precision Applicator makes touching up roots fast and easy. What's covered? 100% of your grays. 10 minutes is all you need. You can ever color the most defiant grays. What's beautiful? No uneven touch-ups, just beautiful color from root to tip. Shade 5: Medium Brown will maintain the natural tomes of your hair. Suitable for roots that are one shade lighter or darker than your colored hair. This shade will match any medium brown including: Preference (5), Excellence (5), Feria (50), Nutrisse (50 Registered trademarks of Garnier), Nice 'n Easy (5/118 Coty), Even salon color! Precise Root Application: At the part, hairline & temples for in between colorings. Only 10 minutes! Just mix & color. What's easy? The quick precision applicator makes application fast, precise, and easy. Now you can apply color only where you need it - and with no mess. Questions? Ask your Root Rescue Specialist to free at 1-800-631-7358 or visit www.lorealparisusa.com for more information and to watch the Root Rescue application video. Made in Mexico.

Excellence Permanent Haircolor, High-Lift Extra Light Natural Ash Blonde 01, 1 Each, $20.29
Triple protection color. New look. Blond supreme. Non-drip creme. Nothing protects or covers gray better (compared to each leading competitors top selling brand). Ceramide + pro-keratin + collagen. 100% resistant gray coverage. Ultra-lightening, brass-controlling. Level 3. Super rich care for super rich color. Nothing protects better (compared to each leading competitors top selling brand). Our exclusive triple protection system deeply cares for your hair. Infused with ceramide, pro-keratin complex and collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitors top selling brand). The rich protective crème generously wraps each fiber to cover until the very last gray. Your color is a rich, radiant, ultra-light blonde with up to 3 levels of lift. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 weeks intensive care our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. 1. Pre-color treatment with ceramide protects and primes hair for even color results. 2. Color creme with pro-keratin complex wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen locks in color for lasting radiance. 5 x more conditioner than leading brand (ColorSilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Not recommended for predominately gray hair or natural hair that is darker than light brown. Any questions? Contact the consumer care center. Toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Excellence Creme Permanent Haircolor, Medium Brown 5, 1 Each, $20.29
Level 3. Non-drip. Ceramide + pro-keratine + collagen. 100% long-lasting gray coverage. Rich, radiant color. Revitalized hair. Nothing protects better (compared to each leading competitor’s top selling brand). New look. Super rich care for super rich color. Nothing Protects Better (Compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (Compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Dark blonde. Light brown to medium brown. Dark brown to darkest brown. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 weeks intensive care. Our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color crème with pro-keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5X more conditioner than the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the consumer care center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.

Excellence Permanent Haircolor, Creme, Light Brown 6, 1 Each, $20.29
Level 3. Non-drip creme. Triple protection color. Ceramide + Pro-Keratine + Collagen. 100% resistant gray coverage rich, radiant color. Revitalized hair. New look. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Super rich care for super rich color. Nothing protects better (compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 Weeks Intensive Care: Our exclusive Triple Protection System provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color creme with Pro-Keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5x more conditioner that the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the Consumer Care Center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.
